vintrace
A Viticulture SaaS Platform built for Wine Makers & Cellar Hands.
STAGE 1: “We need to future-proof the winemaking platform by migrating legacy infrastructure to a modern, scalable architecture.” STAGE 2: “We need to continue to drive innovation cross-platform to our users by speaking with them to better understand pain points and to test hypotheses and assumptions.”
System Audit
Successfully mapped core frameworks and user flows, establishing the technical roadmap. Prioritised the desktop uplift to provide immediate stability for the subsequent mobile refresh.
Merge Stacks & Workflows
Migrated 80% of the stack with modern workflow improvements while maintaining feature parity. Refreshed all interfaces screens and modals to ensure a cohesive, non-jarring user experience.
Cross-Platform Uplift
Delivered a unified MUI design system for iOS and desktop, ensuring structural consistency. Integrated all components in Figma for rapid handoff and established a weekly feedback loop via Maze.
Features
Delivered mission-critical features that expanded core logic to manage fermentation variables and bulk-liquid movements, ensuring high-precision data integrity across the production pipeline.
User Testing
Facilitated on-site and remote usability sessions with winemakers to identify operational friction. These field insights informed iterative refinements to the platform’s information architecture and task flows.
Micro Interactions
Engineered nuanced state-feedback loops to provide real-time validation for technical data entry. This specialised UI layer ensured accuracy in high-pressure, time-sensitive production environments.
Key Focus: Brand Refresh, UI Modernisation, Workflow Optimisation, Enterprise UX
“Design a companion App that plugs right into our existing systems as a piece by piece experience as systems get aligned in the background.”
The Challenge
"Modernising mission-critical workflows for winemakers and cellar-hands by replacing legacy paper-based systems with a high-performance mobile experience. The objective was to design a robust data-collection tool that could function reliably in demanding, on-site winery environments.
The Strategy
Identifying the highest-value core utilities from the existing platform to create a lean, scalable mobile architecture. We focused on a phased integration strategy, ensuring the new mobile experience remained perfectly synced with the broader ecosystem as backend systems were modernised in parallel.
The Outcome
A dual-platform mobile solution that delivers real-time data capture across the end-to-end winemaking process. By digitising field operations, we eliminated manual entry bottlenecks and provided office teams with instant visibility into live production data, significantly increasing operational throughput.
Key Focus: Multi-Platform Architecture, Systems Modernisation, Workflow Optimisation, Enterprise UX.
“We need to build out a MUI inspired design system that feeds into the mobile app with foundations for consistency.”
To modernise vintrace's platform, we led the technical uplift from a custom-built Echo framework to a responsive Material-UI (MUI) design system. This comprehensive project involved re-architecting the entire visual language and component library from scratch, ensuring a consistent, scalable, and fully responsive user experience across all devices.
Key Focus: Technical Migration, Responsive Design, Scalability, Unified System.
